The Global Reset Changed Everything
By Relentless Aaron
Let me put it plainly, family: if you didn’t feel the shift, the quake, the cosmic slap in the face that was COVID—then this is your wake-up call.
There was no formal announcement. No formal press release.
Just a virus. A shutdown. A moment in time that flipped the global switch.
We now refer to it as The Great Reset. But not everybody got the memo.
This wasn’t just about COVID-19. It was about a reprogramming of the human experience—of how we work, live, love, hustle, and communicate. This reset didn’t ask for permission. It simply showed up and demanded change.
The Old Normal Is Gone—And It Wasn’t Working Anyway
Let’s start with this truth: the old normal was a crisis in disguise.
We were clinging to broken systems—outdated work schedules, crumbling education models, exploitative industries, and relationships held together by routine rather than respect. The pandemic didn’t just disrupt life. It exposed how fragile and fake the old life was.
And once the veil was lifted, we couldn’t unsee it.
A Reset Across Every Industry
1. Work & Employment
Remote work became the new normal. Zoom turned into the boardroom. Entire companies abandoned their office buildings for Slack threads and Google Docs. The workplace is now wherever Wi-Fi reaches.
And that shift changed everything—especially for women and caretakers who had long been limited by the 9-to-5 grind. Flexibility is no longer a perk. It’s the price of entry.
2. Music & Media
The music industry was gutted. Artists—many of whom once earned real money from physical album sales—are now scraping pennies from streaming platforms. Even big names like Will Smith found themselves staring down an audience that moved on without warning. His album reportedly sold only a few hundred copies. A harsh reality, but one that mirrors the larger shift.
Even content ownership isn’t the cure-all. The audience’s attention is fragmented, and brand loyalty is harder to earn than ever.
3. Real Estate
The reset hit real estate hard, too. Commercial buildings emptied. Home values surged in places nobody cared about before. The definition of “location” changed once location didn’t matter anymore. People left cities. Others returned. The game got unpredictable.
4. Delivery & Consumption
Food delivery became a cultural default, but it wasn’t all convenience. It was also chaos.
Crime crept into the cracks. Young people organized raids via Telegram and WhatsApp, targeting retail chains, stripping stores of luxury items, and flipping them online. Meet-ups evolved into takeovers—public street shows where cars drift, burn rubber, and shatter any sense of peace.
This isn’t just mischief—it’s economic rebellion.
You Missed the Memo? Here’s Your Second Chance.
This isn’t about nostalgia. We’re not going back.
We’re being invited—forced, even—to evolve. To change how we think about wealth, work, relationships, and personal worth.
If your business model isn’t flexible, if your brand isn’t digitized, if your mindset isn’t expanding—you’re behind.
But that doesn’t mean it’s over.
This is your second chance to pivot, relearn, and rebuild.
Because…
- The artist has to own the platform, not just the art.
- The entrepreneur has to be global, not just local.
- The parent has to be a teacher, not just a caretaker.
- The worker has to be agile, not just reliable.
- And the community? The community has to be connected—even across distance.
The Memo Wasn’t a Warning. It Was a Wake-Up Call.
The systems failed.
The economy cracked.
The curtain was pulled back.
And now you have to ask yourself:
- Are you still playing by the old rules?
- Are you still looking for things to “go back” to?
- Or are you finally designing a life that works now?
You didn’t miss your moment—you’re in it. Right now.
But you better act like you got the memo.
Call to Action
You ain’t gotta know all the answers.
But you do need to move.
Pivot. Reset. Rewrite.
Because the world already changed.
The question is… did you?
